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Western licensing at sanrio comp yield both scopes, 2025 LG ↔ TPC year to February 2026

2025 LG ↔ TPC year to February 2026

EstimateOur model or estimate. Treat it as an order of magnitude.

What this is

ASSUMPTION: TPCi's licensees pay Sanrio's effective royalty per retail dollar. TPCi's 'tight' programme and Funko's 16-17% rates argue for higher.

The values

  • Sanrio comp yield %: 5.51 to 5.56
  • (own-goods-adjusted ceiling %): 5.9
  • Card game-IN merchandise share of LG: 0.742 to 0.806
  • Card game-IN licensing: ¥96–105bn
  • Spread between scopes: ¥24–35bn

Some detail is too fine to show here; it is kept in the trainer’s notes.

Where it comes from

Our calculation from other figures in the trainer’s notes:

Show the working
  1. TCG-OUT 15.7 x 0.0551..0.0556 = $0.865-0.873bn x 149.57 = ¥129.4-130.6bn
  2. TCG-IN: merch = 15.7 − 5.22 x 0.449 x m − games: m=1.0, games 0.7 = 12.66
  3. m=1.3, games 1.0 = 11.65 → x 0.0551-0.0556 x 149.57 = ¥96.0-105.3bn
  4. merch

Where it’s used

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