What this is
Retail sales of licensed Pokémon products in 2025 as listed for The Pokémon Company International in License Global’s ranking: $15.7 billion, marked as an estimate.
How it’s built
- Read from License Global’s Top Global Licensors 2026, a ranking by a licensing trade publication: rank 6, “$15.70B (E)”, up from $12B and rank 7.
What we assumed
- The figure covers what the company chose to include.Rankings are built from company submissions to an open survey, and the page defines no product or geographic scope.
Sanity check
Up 31% in a year. The “(E)” mark comes from one web read and it is unclear who made the estimate; the research leans to the company having submitted it.
Where it comes from
The Top Global Licensors 2026 — redteam re-fetch License Global (Informa) · July 2026 Open the original ↗
The line in the source
6 | The Pokémon Company International | $15.70B (E) | $12B | 7 | ▲
Where it’s used
- StoryLicensing & merch
- Chart · Licensing & merchThe $15.7bn everyone quotes is the company’s own count of shop sales, and the latest year is an estimate
- Chart · Licensing & merchWestern cards and toys explain about a third of the $15.7bn at most
- ProfileThe Pokémon Company International (TPCi)
- ProfileLicensing and merchandise
- ProfileLicense Global Top Global Licensors ranking
Related figures
Built from this one
- EstimateEstimated total consumer spending on Pokémon worldwide in the year to February 2026≈¥2.7–3.7tn
- EstimateThe research’s verdict on who produced the $15.7 billion 2025 figure in License Global’s ranking
- EstimateHow much of the $15.7bn that The Pokémon Company International reported to License Global for 2025 is licensed merchandise
- EstimateLedger consumer spend against license global row, TPC year to February 2026 ≈ 2025
- EstimateCapture of franchise spend revenue and net, TPC year to February 2026; spend year to February 2026 at list (P4 perimeter)
- ReportedLicense global scope wording test, LG reports 2023-2026 (2021-2025)