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Global licensed merchandise and services retail sales, 2025 (2026 study)

$389.8bn 2025 (2026 study)

ReportedReported by a reliable secondary source, or read carefully from filed documents.

Where it comes from

The line in the source

reporting $389.8 billion in global sales of licensed merchandise and services in 2025. The 5.45% year-over-year increase

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