What this is
The most JAKKS could have paid in Pokémon costume royalties: about $24 million (¥3.6bn) in 2025.
How it’s built
- Whole costume segment sales $108.7m × 22%, JAKKS’s top royalty rate = $23.9m, ¥3.58bn at ¥149.57.
- At JAKKS’s 16.2% blended rate: $17.6m. For 2024, $121.0m × 25% = about $30m.
What we assumed
- All costume sales are treated as if they were Pokémon.Pokémon’s share is not disclosed, so this sets a ceiling.
- The top contract rate applies.JAKKS discloses a range of rates up to 22% in 2025 (25% in 2024), not Pokémon’s rate.
Sanity check
At most 3.6% of the low end of the Western licensing estimate and 1.8% of the high end, even treating every costume sold as Pokémon.
Where it comes from
Our calculation from other figures in the trainer’s notes.
Show the working
- Costumes segment net sales x rate: 108.7 x 22% = 23.9 USDm = JPY 3.58bn …
- 1.75% of 204.3)
- 108.7 x 16.2% = 17.6 USDm = JPY 2.63bn
- FY2024 121.0 x 25% = 30.3 USDm = JPY 4.52bn
Where it’s used
Related figures
Built from this one