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Pokémon bread royalty ceiling whole company, FY2023 (Dec)

FY2023 (Dec)

EstimateOur model or estimate. Treat it as an order of magnitude.

What this is

Company net sales 26,442 JPYm 2023 as a ceiling on Pokemon bread sales at the licensee, x era anchor 4-20% of wholesale (; ASSUMPTION C: company sales ≈ wholesale) = 1.058-5.288 JPYbn; / bracket 15-50 = 2.1-35.3%.

The values

  • Company sales 2023: ¥26.4bn
  • Royalty ceiling ¥ billion at 4-20pct wholesale: 1.06 to 5.29
  • Share of JPY15-50bn bracket: 2.1 to 35.3%

Some detail is too fine to show here; it is kept in the trainer’s notes.

Where it comes from

Our calculation from other figures in the trainer’s notes:

Show the working
  1. 26.442x0.04=1.058
  2. x0.20=5.288