What this is
Ex-Japan retail = 0.5/0.214 = 2.34 to 0.5/0.164 = 3.05 ($bn,). Sell-in = f x retail x C_m: 0.12 x 2.34 x 0.50 = 0.140; 0.33 x 3.05 x 0.65 = 0.654 ($bn).
The values
- ExJapan Pokémon retail: $2.34–3.05bn
- F via Excell: 0.12 to 0.33
- Retail via Excell: $0.28–1.01bn
- Excell Pokémon sell in: $140–654m
- With CN127 Target only route floor: $250m
Where it comes from
Our calculation from other figures in the trainer’s notes:
- EstimateTarget Pokémon card floor and channel split, 2025
- EstimatePokémon sell in to target floor if target buys via excell, 2025 basis
Show the working
- Ex-Japan retail = 0.5/0.214 = 2.34 to 0.5/0.164 = 3.05 ($bn,)
- Sell-in = f x retail x C_m: 0.12 x 2.34 x 0.50 = 0.140
- 0.33 x 3.05 x 0.65 = 0.654 ($bn)
- Target-only route lifts the floor to 0.250