Where it comes from
The line in the source
The Pokémon franchise alone took in over $1 billion when it comes to toy sales.
Explore / Pokémon Trading Card Game / Figure
Record
US toy sales, Pokemon, 2024 (rank #1, >$1bn), 2024
1 $ billion (floor) 2024
EstimateOur model or estimate. Treat it as an order of magnitude.