What this is
Japan's exports of playing cards (the trade heading that includes Pokémon cards) to six Asian destinations: ¥2.85bn in calendar 2019, rising to ¥63.03bn in calendar 2025.
How it’s built
- Took each destination's yearly export value in dollars from UN Comtrade: Hong Kong, mainland China, Taiwan, Singapore, Thailand and Indonesia.
- Converted each year to yen at that year's average rate: for 2025, $421.2m × 149.632 = ¥63.03bn.
- Mainland China and Hong Kong took $323.4m of 2025 (76.8%); the other four ¥14.64bn.
What we assumed
- The heading stands in for Pokémon cards.It covers all playing cards from any publisher, so the totals are a ceiling.
- Rates of about ¥109 and ¥107 per dollar for 2019 and 2020.Assumed yearly averages; they affect only the earliest yen figures.
Sanity check
China and Hong Kong can include re-exports and resale of Japanese-edition cards. Use it to test other estimates, not to size Pokémon.
Where it comes from
Our calculation from other figures in the trainer’s notes.
Show the working
- CY2025: 421.2m USD × 149.632 = ¥63.03bn
- CN 165.6m + HK 157.8m = 323.4m USD (76.8% of the six)
- TW+SG+TH+ID 97.8m USD = ¥14.64bn
Where it’s used
Related figures
Built from this one