Figures from this source
- ReportedJapan TV/movie character toys, market at manufacturer suggested retail, year to March 2024¥64.7bn
- ReportedJapan plush (ぬいぐるみ) market at manufacturer suggested retail, year to March 2024¥39.1bn
- ReportedJapan Toy Association survey scope, year to March 2024
- ReportedPokemon in Bandai Namco factbook extract: games only, 2023 charts