Figures from this source
- ReportedKids/excluding survey outline, 2025 wave, October 2025
- ReportedKids/excluding metric definition, 2025 wave (per-character 'like' share among valid respondents), October 2025
- ReportedKids/excluding 2025 top-10 like-share, overall 3-12 (survey), October 2025
- ReportedKids/excluding 2025 top-10 like-share, boys 3-12 (survey), October 2025
- ReportedKids/excluding 2025 top-10 like-share, girls 3-12 (survey); no Pokémon row; Chiikawa 1st on first inclusion, October 2025