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Record

Toy market excluding cards, year to March 2024

¥741.9bn Year to March 2024

EstimateOur model or estimate. Treat it as an order of magnitude.

Found in one pass only. The research team reads every source twice, independently; this record turned up in one reading but not the other, so treat it as less certain than its grade.

What this is

JTA total minus card/trading card category, both year to March 2024 MSRP basis

Where it comes from

Our calculation from other figures in the trainer’s notes.

Show the working
  1. 1,019,319 - 277,429 = 741,890