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Record

Pocket trade-rule change set against monthly players and gross per monthly players, Jan 2025 to Jun 2026

Jan 2025 to Jun 2026

EstimateOur model or estimate. Treat it as an order of magnitude.

What this is

MAU fell before, during and after the revamp; there is no counterfactual and no trade-volume series, so no effect of the rule can be measured.

The values

  • Monthly players m: 51, 39, 30, 28, 24, 23
  • Monthly players qoq: -23.5, -23.1, -6.7, -14.3, -4.2
  • Gross per monthly players month yen: 495, 377, 345, 333, 394, 239
  • Gross per monthly players qoq: -23.8, -8.5, -3.5, 18.3, -39.3
  • Monthly players launch qtr to reversal qtr: -41.2%

Some detail is too fine to show here; it is kept in the trainer’s notes.

Where it comes from

Our calculation from other figures in the trainer’s notes.

Show the working
  1. 39/51-1=-23.5%
  2. 30/39-1=-23.1%
  3. 28/30-1=-6.7%
  4. 24/28-1=-14.3%
  5. 23/24-1=-4.2%
  6. 30/51-1=-41.2%
  7. 377/495-1=-23.8%
  8. 394/333-1=+18.3%
  9. 2025-03-14 minus 2025-01-31 = 42 d
  10. 2025-07-29 minus 2025-03-14 = 137 d