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LEGO’s announcement of 18 March 2025

Announced 18 March 2025

ReportedStated by the company in its own release.

What this is

LEGO’s announcement of 18 March 2025: a new multi-year partnership with The Pokémon Company International to sell LEGO Pokémon sets from 2026.

How it’s built

  1. Read from LEGO’s press release, cross-checked against a full reprint by The Brothers Brick, a LEGO fan site.

What we assumed

Nothing. The figure is used as published.

Sanity check

No royalty, guarantee or territory was disclosed. Sets went on sale in February 2026, so the deal adds nothing to 2025.

Where it comes from

LEGO Pokemon Partnership Announcement (press release, 18 Mar 2025) LEGO Group (lego.com); full text cross-read in Brothers Brick reprint https://www.brothers-brick.com/2025/03/18/lego-announces-pokemon-partnership-sets-coming-in-2026 · 18 March 2025 Open the original ↗

The line in the source

announced a new multi-year partnership that will bring LEGO® Pokémon™ to fans for the first time from 2026.