What this is
Units shipped and value per unit at Asmodee's UK business for the years to March 2024–2026: units rose 45% in the latest year to 8.8m, at about £25 a unit.
How it’s built
- Take the unit counts from the company's filed accounts, along with turnover and gross profit.
- Divide turnover and gross profit by units. Turnover per unit rose from £22.06 to £25.40.
What we assumed
- A 'unit' is a product or case, not a pack.At about £25 at trade, a unit is many times a single booster pack's price, so it cannot be a pack.
- Units and turnover cover the same products.The research treats them as matching; the accounts do not say so directly.
Sanity check
On these figures, more volume explains about three-quarters of the latest year's growth and higher value per unit about a quarter. Covers all products, not only Pokémon.
Where it comes from
Our calculation from other figures in the trainer’s notes.
Show the working
- 154,011,832/6.98m = 22.06
- 140,429,173/6.09m = 23.06
- 224,023,236/8.82m = 25.40
- GP 37,702,602/6.98m = 5.40
- 36,715,293/6.09m = 6.03
- 59,421,983/8.82m = 6.74
- 8.82/6.09 - 1 = 0.448
- 6.09/6.98 - 1 = -0.128
- 25.40/23.06 - 1 = 0.101
- 23.06/22.06 - 1 = 0.045. ln(1.4483)/ln(1.5953) = 0.79