What this is
An estimate of how much of each European list-price euro (before VAT) reaches The Pokémon Company through Asmodee: about 42 cents, within 34 to 50 cents.
How it’s built
- Shops are assumed to pay Asmodee 50–65% of list price.
- Asmodee is assumed to keep 22.5–31% of that, a range taken from company registry accounts. The rest reaches The Pokémon Company.
What we assumed
- European shops pay 50–65% of list price.Based on store discounts in the US and the trade; no European price list for Pokémon was found.
- Asmodee's margin on Pokémon matches the margins in its filed accounts.The accounts cover all products, not Pokémon alone. This is the main uncertainty.
Sanity check
The range narrowed from an earlier 30–53 cents. Most of the remaining spread comes from the unknown store discount, not Asmodee's margin.
Where it comes from
Our calculation from other figures in the trainer’s notes.
Show the working
- S band: 0.345 to 0.504
- S band rounded: 0.34 to 0.5
- S central: 0.422
- S registry core only: 0.364 to 0.491
- Pokémon specific hard floor: 0.3
- s = C_EU x (1 - g)
- Low 0.50 x (1 - 0.3108) = 0.3446
- high 0.65 x (1 - 0.2252) = 0.5036
- central 0.575 x (1 - 0.2652) = 0.4225
- Core (g 0.2448-0.2716): 0.50 x 0.7284 = 0.364
- 0.65 x 0.7552 = 0.491
- Moves: 0.3446 - 0.30 = +0.045
- 0.5036 - 0.527 = -0.023
- 0.4225 - 0.397 = +0.026
- widths 0.227 -> 0.159