What this is
The split of Pokémon's lifetime sales between Japan and the rest of the world as of March 2017: 35% Japan, 65% overseas, of a lifetime total over ¥6 trillion.
How it’s built
- Read from the data page on The Pokémon Company's Japanese corporate site, in an archived copy from November 2017.
What we assumed
Nothing. The figure is used as published.
Sanity check
This covers lifetime sales of all Pokémon products, not cards, so it cannot be used as Japan's share of cards. Overseas rose from 55% two years earlier.
Where it comes from
Japanese-language article, 2017 The Pokémon Company, corporate site · 28 November 2017 Open the original ↗
The line in the source
全世界における累計市場規模:6兆円以上 ・累計市場規模の国内・海外の比率:国内35%、海外65% Related figures
The same measure, other periods