What eight texts say about ShoPro’s role as the window for Pokémon merchandise licensing in Japan

What this is

What eight texts say about ShoPro’s role as the window for Pokémon merchandise licensing in Japan: none puts publishing or print within it, none names The Pokémon Company as principal, and only one names who appointed ShoPro.

How it’s built

1. Read eight texts, including three pages of ShoPro’s licensing site, and counted what each says about the window’s scope, appointer and principal.
2. ShoPro’s site names goods, campaigns, events, promotional goods and advertising as the uses it handles.

What we assumed

• Absence in these texts means absence in practice.Private contracts could say more; only public texts were read.

Sanity check

ShoPro describes itself as deciding whether a request proceeds, issuing the application, signing the contract, supervising and issuing the official stickers, but names no rights holder.

Where it comes from

Our calculation from other figures in the trainer’s notes:

• ReportedText census: what primary texts say about the scope, appointer and principal of ShoPro's Pokémon window, 3 November 2026
• ReportedShoPro licence site (contact, questions, character pages): raw re-check of lane G, 3 November 2026