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Pokémon's rank among the favourite characters of school-age boys in Bandai's yearly survey, 2006 to 2018

2006-2018

ReportedRead from the company's published tables; the 2006 to 2012 age-band figures were read once.

What this is

Pokémon's rank among the favourite characters of school-age boys in Bandai's yearly survey, 2006 to 2018: first every year from 2006 to 2013 among boys aged six to eight, second behind Yo-kai Watch from 2014 to 2016, and outside the top three by 2018.

How it’s built

  1. The boys' age-band tables were read from Bandai's survey reports for each year from 2006 to 2018.

What we assumed

  • Ranks, not shares, carry across 2012 and 2013.Bandai moved from multiple answers to a single answer and cut the sample in 2013, which lowers shares for reasons of method; ranks are less affected.

Sanity check

Yo-kai Watch took 32% of six-to-eight-year-old boys' answers in 2014, against Pokémon's 13%.

Where it comes from

Our calculation from other figures in the trainer’s notes.