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Record

Daily active users later, c. August 2016 (Apptopia)

30,000,000 DAU (persons) C. August 2016 (Apptopia)

EstimateOur model or estimate. Treat it as an order of magnitude.

Found in one pass only. The research team reads every source twice, independently; this record turned up in one reading but not the other, so treat it as less certain than its grade.