The values
- Growth % ytd: 101
- Share of toy sales: 10%
Where it comes from
Trading cards are poised to create Target's next billion-dollar category Modern Retail · 27 August 2025 Open the original ↗
The line in the source
strategic trading card game sales — which excludes sports trading cards — are up 101% from last year and represent about 10% of total toy sales in general, according to Juli Lennett