Where it comes from
US toy industry returns to growth in 2025, Circana reports The Toy Association / Circana · January 2026 Open the original ↗
The line in the source
first property in at least 20 years to cross the $2 billion mark annually
Explore / Figure
Record
Circana Pokémon through Nov 2025, Jan-Nov 2025
2.1 $ bn Jan-Nov 2025
ReportedReported by a reliable secondary source, or read carefully from filed documents.
Found in one pass only. The research team reads every source twice, independently; this record turned up in one reading but not the other, so treat it as less certain than its grade.