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Derived ceiling on DeNA share of user spend, Q3 year to March 2025

0.296 ratio Q3 year to March 2025

EstimateOur model or estimate. Treat it as an order of magnitude.

What this is

Game segment revenue 28.0bn / user spend 94.6bn = 29.6%. Upper bound: revenue includes non-Pocket titles (~11-12bn/qtr base) and spend covers all DeNA apps; excluding a ~11.3bn base gives ~18%.

Where it comes from

Our calculation from other figures in the trainer’s notes.