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Japan card category brand residual ceiling, JTA 年度2025e

JTA 年度2025e

EstimateOur model or estimate. Treat it as an order of magnitude.

This figure has been replaced. See Pokémon's share of Japan's card-game sales around 2023.

The values

  • Non-Pokemon top-3 per RT-24 (Duel Masters 50, One Piece 45, Yu-Gi-Oh 45): ¥140bn
  • Bushiroad list price-equivalent year to June 2026: ¥21.3–27.1bn
  • Pokemon max share of JTA 2025e if nothing else sells %: 50.6 to 52.3

Some detail is too fine to show here; it is kept in the trainer’s notes.

Where it comes from

Our calculation from other figures in the trainer’s notes.

Show the working
  1. (338,414 - 140,000 - 21,324)/338,414 = 52.3%
  2. with 27,140: 50.6%
  3. RT-24 shares: 1,900/3,800, 500/3,800, 450/3,800