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Start here How Pokémon works, in one read

The IP

The companies

The business lines

Around it

Explore / Figure

Record

Licensed retail sales (License Global, report year 2021, 2020), 2020

$5.1bn 2020

EstimateOur model or estimate. Treat it as an order of magnitude.

Where it comes from

Top Global Licensors 2021 License Global / Informa · 2021 Open the original ↗

The line in the source

The Pokémon Company comes in at No. 8 with $5.1 billion in retail sales in 2020, a $900 million increase year-on-year.