What this is
Retail sales of Pokémon licensed products worldwide in 2014: over $2bn, which ranked Pokémon 34th among licensed brands.
How it’s built
- From License Global's annual ranking of top licensors (May 2015 issue, then titled License!), as reported by the fan site PocketMonsters.net.
- It is what shoppers paid for licensed goods, as submitted by The Pokémon Company International, not TPC's revenue.
What we assumed
- 'Over $2bn' is shown as $2bn.The ranking gave a floor, so growth to later years is slightly overstated.
- The figure covers The Pokémon Company International's business.It was submitted by the licensing arm outside Asia, so licensing in Japan and the rest of Asia may not be included.
Sanity check
“Over $2bn” is a floor, reported second-hand. License Global's figures are each company's own submission, so they are not audited and the scope may differ from later years.
Where it comes from
Pokémon 34th highest selling licensed brand ... over $2 billion (2014) PocketMonsters.net · 7 May 2015 Open the original ↗
The line in the source
selling over $2 billion USD a year in licensed products worldwide ... 34th highest selling licensed brand in the world
Where it’s used
Related figures
The same measure, other periods